The rising rap talent teased fans over the weekend with a sweet tweet on X: “America runs on MUNCHKINS.” The image showed a fluffy munchkin sporting a princess chain necklace made of diamonds, signifying the two parties’ recently formed partnership. Dunkin’ stepped up its Instagram game and posted the same image with a different text that parodied the name of the “Princess Diana” rapper. “Putting the ice in pumpkin spice,” the Instagram caption read. Both parties further teased customers by teasing the date, September 13.
The doughnut and coffee chain collaborated with musicians before this year. Jennifer Lopez appeared unexpectedly in her husband Ben Affleck’s Dunkin’ commercial that aired during the Super Bowl in February.
Ice Spice has had a successful year in 2023, earning four singles that reached the top 10 of the Hot 100, including joint efforts with Taylor Swift and Nicki Minaj. Thanks to her prolific run, spice won the Billboard R&B / Hip-Hop Rookie of the Year award in August.
She told Billboard then, “I have worked so hard, and it means a lot to be recognised for it and have more than just plaques to show for it. “I hope to advance the genre in any way I can, but I know I’ll have a significant influence on the kids growing up now.” Spice collected the first BMI Impact Award last week at the 2023 R&B/Hip-Hop Awards, where Lil Wayne also won the BMI Icon Award, as she continued to accumulate victories.
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